The most elusive figure in fashion, known for never giving an interview, nor for being photographed, is the protagonist of YOOX Group’s first outing as documentary producer, a new chapter in the Group’s success story in video producing.
The Artist is Absent, directed by American writer and director Alison Chernick, reveals the vast, groundbreaking impact of the Belgian creative genius Martin Margiela – the designer who changed the way in which fashion is seen and the enigmatic mind behind some of the most exquisite creations of the two last decades. Margiela becomes real through the images of the documentary, frames of his creative path, and interviews with some of fashion’s greatest names who have been part of his incredible life, including Raf Simons, Jean-Paul Gaultier and Suzy Menkes.[vc_video link=”https://www.youtube.com/watch?v=BfADEju0k5M”]
An intriguing narrative that tries to unveil the true essence of Martin Margiela’s deconstructivist revolution, the documentary has been acknowledged by 2015 Tribeca Film Festival (New York, April 15-26) in the Best Documentary Short Category.
“Thanks to YOOX Group, millions of visitors around the world will experience the creativity and genius of Martin Margiela and discover the unique image of one of the most innovative fashion designers of the last century,” said the director Alison Chernick. “I am incredibly proud to have collaborated with YOOX Group, the producer of the documentary, thanks to which this nomination wouldn’t have been possible.”
Starting April 20, a short version of the twelve-minute documentary will be shown exclusively on yoox.com, thecorner.com & shoescribe.com. The full version of the short documentary will be showcased online from April 27, right after the announcement of 2015 Tribeca Film Festival winners.